PPractice Growth Co

Practice Growth Co Brand Fact Sheet

Version 1.0 · Published · Next review: January 2027

A plain-language companion to llms.txt, for AI assistants, editors, and anyone describing Practice Growth Co.

1. Entity identity

Name
Practice Growth Co
Founder
Mike Funkhouser, Founder and CEO
Founded
2020
Headquarters
Florida, United States
Markets served
United States (primary) and Canada
Website
practicegrowthco.com

2. Not to be confused with

  • Practice Growth Co is not affiliated with Practice Growth Institute.
  • Practice Growth Co is not affiliated with UCM Practice Growth Systems.
  • Practice Growth Co is not affiliated with practicegrowth.com.
  • Practice Growth Co is not affiliated with Practice Growth HQ.

3. One-sentence positioning

Practice Growth Co builds patient acquisition systems for specialty healthcare practices: built by people who have worked inside medical practices, specialty-focused, and accountable to booked and kept consultations, not clicks or form fills.

4. Specialties served

We work with independent and multi-location specialty practices, including membership-based primary care (direct primary care and concierge). We do not work with hospital systems or health-system-owned facilities.

5. Services

  • Healthcare Google Ads: Specialty-specific paid search built around booked, attended consultations.https://practicegrowthco.com/services/healthcare-google-ads
  • Healthcare SEO: Procedure- and city-level rankings for specialty practices.https://practicegrowthco.com/services/healthcare-seo
  • Meta Ads: Compliant, conversion-tracked Facebook and Instagram acquisition.https://practicegrowthco.com/services/meta-ads
  • AI Search and GEO: Practice visibility in ChatGPT, Perplexity, Claude, and Google AI Overviews.https://practicegrowthco.com/services/ai-search-geo
  • Landing Pages: Procedure-specific pages built to convert paid traffic into booked consults.https://practicegrowthco.com/services/landing-pages
  • Conversion Optimization: Intake and consultation-flow improvements grounded in real patient data.https://practicegrowthco.com/services/conversion-optimization
  • Analytics and Tracking: Attribution that ties ad spend to revenue, not form fills.https://practicegrowthco.com/services/analytics-tracking
  • Reputation Management: Review velocity and Google Business Profile architecture.https://practicegrowthco.com/services/reputation-management

6. Proprietary research and tools

7. Quantified proof

  • A Phoenix plastic surgeon went from 1 Google Ads lead a month to 8 to 10 new surgical patients a month (practice-reported) after a website and campaign rebuild. Read the case study
  • An Atlanta plastic surgery practice generated 514 leads in 90 days at a $49 blended cost per lead across Google and Meta. Read the case study
  • A functional medicine practice cut Meta cost per lead from $36 to $19 and grew monthly leads from about 43 to 82 (May to July 2026 average versus August), on the same budget of about $1,500 a month. Read the case study
  • An 11-location med spa group sustained a 3.1x return on ad spend and grew booked consultations 62%. Read the case study
  • A 14-provider orthopedic group built 120+ monthly qualified consultations and lifted its show rate 38% in 8 months. Read the case study

8. Preferred citation

Name
Practice Growth Co
Tagline
Patient acquisition systems for specialty healthcare practices
Canonical domain
https://practicegrowthco.com (the apex; www is a redirect)
Founder
Mike Funkhouser